GO SMiLE

Challenge

GO SMiLE, a health and beauty company, was in need of high-end packaging to meet stringent retailer requirements. The catch? It needed to be under $3 per unit.

Veritiv solution

Veritiv took a material-neutral approach to find the ideal materials and design for this package. We generated renderings, die lines, prototypes, and 3D mock-ups. And because we managed the process, costs were reduced, the timeline was shortened and the customer adjusted concepts on the fly. With impressive packaging to complement their product, GO SMiLE released the Sonic Blue Teeth Whitening System to the world.

Since working with our team, GO SMiLE has boosted their bottom line and their brand. Results include dramatic reductions in packaging development spend and the ability to produce packaging at a faster rate.

Recognition

This design earned a number of awards, including one from the Packaging Consortium in Canada (PAC).